Tag Archives: MAZDA5

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Mazda to Unveil 2012 MAZDA5 and SHINARI

Mazda North American Operations will debut the all-new version of its popular, trend-setting, in-a-class-of-its-own, MAZDA5 multi-activity vehicle at the 2010 Los Angeles Auto Show.   Since it launched in 2005, MAZDA5 redefined the definition of small family transport vehicles, by offering seating for six in three easily configurable rows, as well as styling and dynamics simply not found in any other vehicle in this segment.  This type of insight and fun to drive engineering is found in all Mazdas, and is defined by the term “Zoom-Zoom.”

Sharing the stand and the spotlight with MAZDA5, the company also will debut the SHINARI design concept, the first vehicle to feature Mazda’s new global design language, KODO, or “Soul of Motion.”  Under the direction of Ikuo Maeda, the company’s new global design director, SHINARI evokes lessons learned from the successful NAGARE (“flow”) series of concepts and moves them to the a new level.  As with all concepts, customers may never see a vehicle on the road that looks just like this, but the vehicle teaches the company’s designers new ways to explore form and surface language. read more »